“Paashii” is the brainchild of Pankhuri shah, a jewellery designer from Pearl Academy, Jaipur and Shivani Khandelwal, an accessory designer from Nift, Bangalore. Both sister in laws belonging to the city of Jaipur, the pink city ,renowned for it’s abundance of rich culture and heritage, best known for textiles, semi-precious stones, and handicrafts, as well as for its traditional and colorful art; wanted to create the best products capitalising the city’s resourcefulness.

We at Paashii have created alluring jewelry & home accessories for improving our way of living.Our key aphorism being “sustainability and longevity”. The trajectory towards a more environmentally conscious industry merging fashion with sustainability & is also entirely cruelty-free, containing no animal products.
Sustainability for us is not a single action but a filter we apply to every decision we make.
Paashii women She is young. She is bold. With her youthful and dynamic energy, she loves to experiment. She is the Paashii Muse – rooted yet modern, playful yet refined trendsetter.